Workshop Title : "Making better use of marketing data"
To register for this workshop, please complete the form below and an Anderson Baillie representative will be in touch shortly to arrange a date that is convenient to you.
- Managing the balance of brand and demand generation
- Implementing marketing projects through critical path planning
- Understanding the essence of a brand and exploiting its value
- Creating the compelling proposition
- Refining the sales argument
- Marketing to the C Level
- Creating intelligent lead generation programmes
- Establishing a sales cycle marketing approach
- Passing the burden in channel management
- Making better use of marketing data
- Establishing a Data Lifecycle in your marketing data
- Marketing interpretation of corporate business goals
- Creating effective marketing strategy